In Colorado, Crocs has reported considerable progress in its efforts to increase the renewable content of its popular clogs. The company says it has reached 25% “bio-circular” content in its proprietary Croslite material, which accounts for more than 80% of Crocs’ total materials used across its portfolio.
“We believe that to truly make an impact, we can leverage our innovative mindset and drive sustainability transformation, starting with our most widely used materials,” said Deanna Bratter, Chief Sustainability Officer, Crocs, Inc. “Sustainability should not be a tradeoff. Fans can feel confident that they are getting the same style and comfort they know and love from Crocs without having to make choices between comfort or better materials – we are giving them both and making it even easier to do good with each pair.”
In 2021, Crocs set a goal to reach 50% bio-circular content within its Croslite material by 2030.
Tags: Colorado, Crocs
Category: Chemicals & Materials
