Faux snow, faux fur, wool surfboards, green hydrogen, Hawaiian algae, Next-gen Mirai: The Digest’s Top 10 Innovations for the week of October 10th

#5 A’ala Bioactives  harnesses skin-protective power of Hawaiian algae

In Hawaii, A’ala Bioactives has launched A’ala Hawai’i, a “clean and green” beauty brand that offers all-natural, algae-based skincare solutions. According to A’aala Bioactives, Hawaiian algae naturally possess exceptional concentrations of protective antioxidants and moisturizers to combat the sun’s harsh rays. “A’ala Hawai’i harnesses these benefits to create products for anti-aging, firming, and reduced redness/spots for a more even skin tone,” the company says. “A’ala Hawai’i provides fast-absorbing formulations, suited for all skin types, that are 100% free of parabens, silicones, mineral oils, formaldehyde, and artificial preservatives. They are clinically tested, hypoallergenic, and cruelty-free.” 

The company also details its ingredients and their scientific efficacy for skincare, reflecting modern consumer preferences for transparency, authenticity, safety, and sustainability in the products that they use every day.   

A’ala Hawai’i includes six initial products—an anti-aging daily moisturizer, a hydrating spritz elixir for on-the-go, a smoothing rejuvenating balm, a mild cleansing face polish, an alcohol-free pore-reducing toner, and a vitamin-rich anti-aging serum to activate skin cells—all of which can be ordered from the A’ala Hawai’i website www.aalahawaii.com.

More on the story, here.