Raízen and ASR Group team up on sustainable sugar standard

In Brazil, Raízen and ASR Group announced a partnership that sets the standard for sustainable raw cane sugar supply chains globally. The unprecedented multi-year agreement between the partners creates the world’s first fully physically traceable and 100 percent non-genetically modified (non-GM) certified supply chain. The partnership stretches from Raízen’s sustainably certified sugarcane farms and bioenergy parks in Center-South Brazil, all the way to supporting the well-loved brands that make up ASR Group’s cane sugar consumer products in North America and Europe.

Supported by an investment and a 10-year purchasing commitment from ASR Group, Raízen has developed unique processes, infrastructure, and technological solutions to track raw cane sugar from their farms and bioenergy parks – where the sugarcane is milled to produce raw sugar and biofuels – and segregate the final raw sugar through to a dedicated port terminal facility for export. In addition to carrying non-GM status, Raízen also ensures that the raw cane sugar meets the highest global ethical and environmental standards.

The first shipments of raw cane sugar under the new partnership are running through a dedicated export facility contracted by Raízen at the Port of Paranaguá in Paraná State, Brazil. During the first year of the partnership, ASR Group’s cane sugar refineries in Canada, the United Kingdom, Portugal, and Italy will receive deliveries as part of the supply chains of ASR Group’s local brands, including Redpath®, Tate & Lyle®, Lyle’s®, and Sidul®. Future shipments to ASR Group’s refineries in the United States and its Domino® and C&H® brands are also being considered.